creative direction: matt mills, copywriting: megan rau
"5 Day Special" overlay
"3 Day Special" overlay
KC Stockyards District
identity + environmental campaign for the historic stockyards district of kansas city, missouri. we developed this project from the ground up, spending several weeks gathering research and building strategy. the result was a grassroots campaign of sorts to encourage foot traffic in the district. stickers, ghost signage, murals, and wooden nickels add to the existing aesthetic and make the environment much more interactive.
I worked with students at the University of Kansas to brand and promote their "Take Back the Tap" campaign – an effort to eliminate bottled water waste and consumption on campus. The group was granted upwards of $20,000 to fund their project.
hydration station | glass water bottle
dog apparel coming soon
Featured in 2013 National Student Show - Dallas, TX 1st in Total Campaign category
My version of the MegaBus brand focuses on instilling a sense of adventure, light-heartedness, and comfort to people of all ages, genders, and walks of life during their megabus journey. This brand re-imagination provides a modern aesthetic while maintaining the stripped down megabus mission – to carry passengers from point a to point b.
Brand and identity for Kansas Student Power Network, a statewide, multi-issue coalition dedicated to effective & collaborative organizing to catalyze progressive change in Kansas.
Personal design philosophy and mark development
Typeface design + poster series
The Story of America
A re-imagining of a 1970's history book – Featured in the 2012 AIGA KC Design Awards show
various logos created for various reasons
A semi-annual student publication featuring student art + writing.